High Quality Materials Used by Professional Sign Makers in Ottawa, ON

A good sign is only as resilient and effective as the material that it’s made from. Signs that employ sub-par materials won’t last as long as those crafted for sustainability, making their lifespan and their message a short-lived one. On top of that, using high quality materials to manufacture a sign means a finished product that’s going to look worlds better than a lesser creation.

Because so much rides on the material used to manufacture a quality sign, professional sign makers in Ottawa, ON take great care in selecting only those materials that are right for the job. Here are a few signage material examples and why they’re used to fabricate exceptional signage products:

Polycarbonate: Polycarbonate is the king of all signage materials simply because of its tremendously beneficial properties and resilience in virtually any implementation. Not only is this material easy to shape and cast, it’s also resistant to warping, fading, cracking and other damages that may come as a result of time or exposure. A non-reactive substance, polycarbonate is perfect for indoor and outdoor applications, as well as implementation in areas where stability is essential.

Styrene: Made from expanded plastic, styrene signs are tremendously lightweight, making them easy to transport, install and move. This material is extremely cost-effective, as it looks professional and appealing, yet comes at an extremely affordable price point. Perhaps the best trait of styrene signage is its flexibility, allowing it to be rolled up and carried away—perfect for uses like trade show banners, seasonal advertising and more.

PVC: Another tremendously resilient plastic product, PVC can take a beating and still remain professional in its appeal. Professional sign makers in Ottawa, ON tend to favor PVC in their fabrications because finished PVC products come out matte, reducing glares. PVC can be cast in a multitude of different colors and can easily be cut into shapes, making it a perfect material for complex designs.

Coroplast: A corrugated plastic material, Coroplast is amazingly applied to numerous signage projects requiring flexibility, resilience and portability. This material is ideal for yard signs, as it can generally be affixed with stakes that fit seamlessly into the corrugated material. Waterproof, weatherproof and stain resistant, there’s no better option for simple outdoor signage.

Puckboard: For the crème de la crème of resilient plastics, professional sign makers in Ottawa, ON utilize puckboard above all others. As the name implies, this condensed plastic can withstand the harsh impact of a hockey puck (and frequently does!), yet makes itself highly useful when it comes to embossing graphics, lettering and logos. This material is also utilized heavily in the food industry, as well as the marine industry, since it is stain resistant and non-reactive.

These are just some of the high quality materials that professional sign makers in Ottawa, ON utilize on a daily basis. For more information about which material solution is best for your unique signage needs, consult with a professional at Plastics and Signs of Ottawa today!

Drive Sales and Increase ROI with POP Custom Signs in Ottawa, ON

Point of purchase (POP) signage is something that no retailer should be without and it’s not often you’ll walk into a commercial space without seeing at least one instance of POP signage enticing customers into a sale. From big red price tags on vehicles at a car dealership, to the iconic starburst signs that mark a definite sale item, customers have become adept at recognizing POP signage, for better or for worse.

The problem with recognizable POP signage is a twofold one, however—some customers have taken to overtly avoiding these signs, for fear of a “too good to be true” deal, while others simply don’t see them at all, having become too used to the constant bombardment of them in their everyday lives! This doesn’t mean POP signage has become obsolete, however: it just means that smart retailers are going to have to start thinking outside of the box when it comes to POP custom signs in Ottawa, ON.

Beyond the ordinary

How do you combat willful ignorance or imperceptions when it comes to POP signage? The answer lies in your ability to stand out.

Consider the iconic starburst signs mentioned above—a symbol of POP signage that anyone can recognize virtually anywhere. Instead of simply replaying this design over and over again, hoping to jump out at customers in a way that will get them to notice your product, why not instead add a new take on the original idea? Implement a neon color, utilize an embossed material that breaks the plane of vision or even create an LED component that brings attention where it’s due?

Being able to deviate from the traditional monotony of POP signage with POP custom signage in Ottawa, ON is a surefire way to pair classic ideology with new-age marketing, resulting in a sign or signs that function on a new level of effectiveness.

Great looking aesthetics

Put yourself in the consumer shoes for a moment and consider what you might think if you saw a tattered piece of POP signage marking a sale item. Would you be enticed by the lackluster signage? Would you even see it, in all of its disheveled glory?

The answer, is probably not. The reason for this is a cognitive one: our eyes are attracted to crisp, clear and enticing imagery in the world around us. What this means for POP users is a necessity to keep signage prim, proper and alluring.

Using materials that cast a gleam, like treated plastics, or embossing techniques that create visuals that jump out at shoppers, will readily affix the eyes and create a more entrancing appearance. If your POP custom signage in Ottawa, ON is crisp, bright, bold and beautiful, you’re going to attract a lot more attention where you’re trying to.

Worth the investment

Often times, retailers and other commercial businesses fall short in their POP marketing plans because they don’t invest the right time and capital in a POP solution for the long term. Focusing too much on a niche marketing scheme means creating POP materials consistently—whereas general POP signage can be used again and again, making it a great investment.

Consider your existing POP signage and its effect on customers—are you getting the returns you want from it? If not, it might be time to upgrade to a better, more sustainable solution.